Why Top ABA

Organizations

Choose RethinkBH

An all-in-one clinical and practice management ABA software solution built for behavioral health and pediatric therapy providers.

We’ve reimagined RethinkBH to meet the evolving needs of ABA organizations, bringing connected workflows, enterprise-ready capabilities, and AI-powered innovation together in one platform.

See why 1,500+ organizations are rethinking what’s possible for their practice. 

Success by the Numbers

400+

RBTs complete training each week
Source: RethinkBH internal data, July 2026

Up to 40%

800+
1,500+
customizable, evidence-based programs Source: RethinkBH internal data, 2026

We Rethought Everything

Better systems power better care. See how we’ve reimagined RethinkBH to help ABA organizations work more efficiently, scale with confidence, and create more time for care. 

Solutions That Get Results

BillAI

+99%

payer acceptance

“At the previous agency… they had basically a day or two set aside to do billing, and… with Rethink it maybe took us half an hour.”
— Zach Sturgill, VP of Operations, Elevate Learning & Behavior

AI Scheduling

~18%

reduction in cancellations

“Easy to use from a scheduling perspective”
— Fran Strausch, Achieve Behavior Partners

Session Note AI

~15

minutes saved per session

“Pros: being able to order the essential 40-hour RBT training for new hires.”

— Carla P., Human Resources (Capterra, June 2026)

RBT Training

1,500+

customizable resources

“Pros: being able to order the essential 40-hour RBT training for new hires.”

— Carla P., Human Resources (Capterra, June 2026)

RBT Training

5-minute

training videos

“Every step is laid out, making it easy for anyone, regardless of technical expertise, to navigate”

— Guadalupe A.,Early Intervention Specialist (Software Advice, May 2026)

Trusted by ABA Organizations Nationwide 

Kids choice black white logo
Aware Black White Logo

Featured Customer Success Stories

Purple quote mark

We've been able to increase the time we spend with our clients and families.

Rick Hamblin

Service Director of Quality Improvement and EHR, AWARE, Montana

Challenge

Without reliable internet during rural client sessions, data collection required rework. Staff took notes by hand, then typed up session data later, adding hours to every work day.

Outcomes

Offline data collection and in-platform documentation coverage gave clinicians more time with clients and reduced hours spent on state reporting requirements.

Read the Full Story

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I see RethinkBH making upgrades constantly. They're always improving.

Portia James, BCBA

Cofounder and CEO, Behavior Genius, California

Challenge

Behavior Genius' previous platform outages could last up to two days, regularly preventing their ability to record data and bill across the organization.

Outcomes

Group therapy at scale, AI-driven scheduling, analytics-driven decisions, and ongoing compliance activity, all handled through a stable, reliable platform.

Read the Full Story

Purple quote mark

What takes some clinics 20 hours, we can do in 2.

Brittany Hillhouse, BCBA

Founder and Executive Director, Social Connections, Houston, Texas

Challenge

Admin tasks at Social Connections were becoming overwhelming. They needed to streamline operations and give time back to staff.

Outcomes

Faster planning, smarter scheduling, and stronger family engagement enabled through connected workflows.

Read the Full Story

Explore What RethinkBH Can Do for Your Organization

Every ABA organization has different goals. See how our connected platform can help streamline workflows, reduce administrative burden, and improve the experience for clinicians, staff, and families.